With the official release of Ritual Aperitif Alternative, a whole new world of non-alcoholic cocktails has arrived. Perhaps the most enticing (and possibly our favorite) is the famed Negroni. This bittersweet cocktail has gained immense popularity over the years, and many variations of the original recipe have been created. So it’s about time that an authentic non-alcoholic Negroni becomes readily available. With Ritual Aperitif Alternative, you can now enjoy a delicious non-alcoholic Negroni without sacrificing taste.

The story behind the Negroni

The Negroni is a classic cocktail that has been enjoyed by millions of people around the world for over a century. The history of the Negroni is a fascinating one that spans several countries and involves a number of colorful characters.

The origins of the Negroni can be traced back to the early 1900s in Florence, Italy. It was here that a man named Count Camillo Negroni walked into a local bar and asked the bartender to add gin to his Americano cocktail. The Americano was a popular drink at the time, made with Campari, sweet vermouth, and soda water. The addition of gin gave the cocktail a stronger kick, and thus, the Negroni was born.

Count Negroni was known to be a bit of a character, and his love for the Negroni soon spread throughout Florence. The cocktail became the talk of the town, and soon other bartenders began adding their own twists to the recipe. Some added orange bitters, while others substituted different types of gin or vermouth.

As the years went on, the Negroni continued to grow in popularity, and it eventually made its way to the United States. It was during Prohibition that the cocktail really took off, as Americans flocked to bars in Europe to enjoy the drinks that they couldn't legally consume at home. The Negroni quickly became a favorite among expats, and it was soon being served in bars and restaurants throughout the United States.

During the 1950s and 60s, the Negroni fell out of favor as people began to embrace lighter, sweeter cocktails. However, in recent years, the cocktail has experienced a resurgence in popularity, thanks in part to the craft cocktail movement. Bartenders around the world have been putting their own unique spin on the classic recipe, and the Negroni has become a staple on many cocktail menus.

Today, the Negroni is enjoyed by people of all ages and backgrounds, and it can be found in bars and restaurants all over the world. Whether you prefer the classic recipe or a modern interpretation, there's no denying the appeal of this iconic cocktail. So next time you're in the mood for a drink with a little bit of history, order a Negroni and raise a glass to Count Negroni and the bartenders who helped to make this cocktail a classic.

What is a non-alcoholic Negroni?

You guessed it. A non-alcoholic Negroni, also known as a “no-groni,” is a variation of the classic Negroni cocktail that does not contain any alcohol. This cocktail is perfect for people who do not want to consume alcohol but still want to enjoy the delicious taste of a classic Negroni.

Instead of using gin, sweet vermouth, and traditional aperitifs, our alcohol-free Negroni simply uses a Ritual Gin and Aperitif Alternatives.

start of recipe

How to make a Ritual non-alcoholic Negroni:
The non-alcoholic Negroni made with Ritual Gin and Aperitif Alternatives has a beautiful balance of bitterness and sweetness, which makes it a perfect alternative to the classic Negroni cocktail. You’ll need: 

1 1/2 oz. Ritual Gin Alternative
1 1/2 oz. Ritual Aperitif Alternative
Garnish: orange

Fill a mixing glass with ice. Add 1.5oz of Ritual Gin and Aperitif Alternative. Stir the ingredients in the mixing glass for 20-30 seconds until well combined. Strain the mixture into a rocks glass filled with ice. Garnish with an orange peel, and you’re ready to serve!

Why the Negroni is perfect for summertime

There are several reasons why the Negroni cocktail is so popular as a summer drink.

Refreshing Taste: The Negroni is a refreshing cocktail perfect for hot summer days. The combination of Ritual Gin and Aperitif Alternatives creates a balanced flavor with layers of complexity. The Ritual Gin Alternative brings botanical notes and a slight juniper flavor, while Ritual Aperitif Alternative adds a distinct bitterness, with flavors of orange and other herbs and spices.

No Alcohol Content: 

Traditional Negronis have a relatively low alcohol content compared to other cocktails. But our version is alcohol-free, of course! This makes it an excellent option for those who want to enjoy a cocktail without feeling the effects of alcohol. 

Versatility: The Negroni is a versatile cocktail that can be adapted to suit individual tastes. You can adjust the amount of Ritual Gin Alternative or Ritual Aperitif Alternative to create a cocktail that is stronger, lighter, or more bitter. Additionally, you can add other ingredients like fresh fruit, herbs, or soda to make a variation of the classic Negroni that suits your taste.

Easy to Make: The Negroni is a simple cocktail to make, requiring only three ingredients and a few seconds to stir. This makes it a great option for backyard BBQs, pool parties, or any other summer gatherings where you want to serve delicious cocktails without spending too much time mixing drinks.

Aesthetic Appeal: The Negroni is a beautiful cocktail with a deep red color that looks great in a glass. The bright orange twist of the peel also adds a pop of color and a lovely aroma to the drink. This makes it an ideal cocktail for Instagram-worthy photos and summer soirées.

Ultimately, the Negroni is a popular summer drink for many reasons. It's no wonder that this classic cocktail has stood the test of time and remains a favorite among cocktail enthusiasts around the world. So whether you're sipping it on a patio, at a beach bar, or while lounging poolside, the Negroni is a perfect summer drink that will help you beat the heat and enjoy the season.

The benefits of drinking a non-alcoholic Negroni?

Lower calorie intake: A traditional Negroni cocktail contains alcohol, which adds calories to the drink. However, a non-alcoholic Negroni made using Ritual Gin and Aperitif Alternatives is calorie-free, making it a healthier alternative to the classic recipe.

No hangovers: Since a non-alcoholic Negroni contains no alcohol, you can enjoy it without worrying about getting a hangover the next day.

Great for pregnant women (still, we always recommend consulting with your doctor): Pregnant women are advised to avoid alcohol, but with a non-alcoholic Negroni, they can still enjoy the taste of a classic Negroni cocktail without any adverse effects. 

Perfect for designated drivers: Designated drivers can enjoy the taste of a classic Negroni cocktail without having to worry about consuming alcohol.

The non-alcoholic Negroni made with Ritual Gin and Aperitif Alternatives is an authentic way to enjoy the classic Negroni cocktail. Its perfect balance of bitterness and sweetness makes it a delicious drink to enjoy any time. 


750 ml | 25.4 fl oz
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